Handbook of Cultural and Heritage Management
5. Chapter 4 - CULTURAL POLICIES AND PLANNING FOR REGIONS AND MUNICIPALITIES
Drafting cultural policies is an important issue, not always easy as funds are not always guaranteed for long-term projects; however, a general consensus and specific feasibility studies and management plans can be drafted for a period of at least five years. Cultural policies involve a series of plans and actions aiming at shaping/branding local identities, valorizing cultural resources and linking culture and heritage to economic development of a region. In order for these policies to be feasible (let alone successful) a solid substratum of knowledge of all the above is required at municipal/regional level. Ideally, this knowledge should be disseminated to all stakeholders involved in cultural and heritage management in order to achieve consensus and guarantee implementation in the future.